01 / THE CONVERSATION
Hear directly from the brand.
Learn what it sells, who it serves, and what the franchise team expects from an owner.
MONTHLY FRANCHISE WEBINARS
Before you
buy in,
go deeper.
One franchise. A closer look at the business.
Join Beau Eckstein to explore the numbers, the operations, and the reality of ownership.
THE MONTHLY DEEP DIVE
ONE BRAND.
EVERY ANGLE.
HOSTED BY
BEAU ECKSTEINFRANCHISE
DEEP DIVE
BEAU ECKSTEINFRANCHISE
DEEP DIVE
A BUSINESS OWNERSHIP COACH SERIES
Understand the model. Ask better questions. Find your fit.
GO BEYOND THE FRANCHISE PITCH
A brand can catch your eye.
The business has to make sense.
Every month, we bring a franchise into the conversation and unpack how its business works—so you can decide what deserves a closer look.
02 / THE BREAKDOWN
Connect the moving parts.
Explore the investment, customer acquisition, operating structure, and support behind the model.
03 / YOUR NEXT STEP
Leave with better questions.
Use your DIVE Scorecard to capture what you learned, what is missing, and what to validate next.
OUR SIGNATURE WAY TO LOOK CLOSER
The DIVE Framework.
Four lenses. One repeatable process.
A useful way to organize your thinking before you take the next step.
THE D LENS / DEMAND
Who buys—and why do they come back?
Get underneath the product or service. Understand the customer, the need being solved, and how the business earns repeat demand.
QUESTIONS WE EXPLORE
- Who is the core customer, and what triggers a purchase?
- How are customers acquired, retained, and referred?
- What makes this model relevant in a local market?
Your takeawayA clearer picture of the customer and the path to repeat business.
Bring a better set of questions.
Download the DIVE Scorecard and use it during the next session.
Get the scorecardDownload the DIVE Scorecard and use it during the next session.
FOR YOUR NEXT CHAPTER
Curious about ownership?
You’re in the right room.
You don’t need to have a brand picked out—or be ready to buy. Start by understanding the possibilities and the work behind them.
01
The first-time explorerYou want to understand what owning a franchise could actually look like.
02
The career changerYou’re comparing business ownership with your next corporate move.
03
The experienced operatorYou want to evaluate another model with a sharper set of questions.
YOUR HOST
Beau Eckstein
Beau Eckstein
MEET YOUR GUIDE
A business model.
A funding perspective.
A more useful conversation.
Beau Eckstein brings 27+ years in lending and finance, franchise consulting experience, and a practical focus on helping people explore business ownership.
As founder of Business Ownership Coach and host of the Investor Financing Podcast, Beau connects the questions aspiring owners ask with the details they need to investigate.
27+Years in lending & finance2025Coleman SBA Loan Broker of the Year
Have a conversation with BeauYOUR NEXT DEEP DIVE STARTS HERE
The next business
you explore could
change your direction.
Get on the interest list for Franchise Deep Dive. We’ll have your request ready when the next featured franchise and event details are announced.
Go deeper with us.
Request updates about upcoming webinars.
A FEW THINGS TO KNOW